Become a Product Manager for digital products and services – Official Anthropos Skill Path

This chapter will introduce you to the world of product management, what is means to be a product manager and what are the essential skills connected to it.

In this chapter, you will learn more about two critical skills of product managers. Their ability to lead projects, team and new initiatives and the importance of being true owners.

A clear Product Vision is the starting point for building great product experiences. In this chapter you will learn more about it, from what a product vision is to how to define one.

You will learn how to deal with existing internal and external stakeholders in your role. From colleagues to customers and partners, this is a great way to improve your ability to create alignment and explain your vision.

Product roadmaps are a fundamental aspect of your job. Learn why defining a product roadmap will help you and your entire business and how to build one step by step with several considerations to take into account.

Your communication skills will help you advance in your career and create better product experiences. In this chapter we will learn how to become a better communicator and use your skills to influence stakeholders and define better narratives.

Mastering data is something that everyone talks about, but in this chapter you will learn how great product managers use data to make their decisions.

Product Managers are great thinkers first and foremost. In this chapter we teach you the basics of critical thinking and how you can put it to work with your team to solve problems and build better products.

Product managers need to master negotiation and be able to use it with several stakeholders. If you are new to it, this is a great way to start learning negotiation and how to use it in your daily interactions.

Problem discovery and the ability to talk and learn from your users or customers will set you apart as Product Manager. In this chapter you will learn the techniques and secrets to do discovery with customers.

Empathy is an amazing weapon to improve the way you deal with your customers, team members and stakeholders. Product Managers need to master empathy better than others because it can truly give them superpowers.

From making small copy changes to finalising what the MVP of a new feature should be — a Product Manager’s life is full of decisions. And the ability to make the right decisions at the right time and communicate them effectively is what makes a product manager successful.

Product Managers get very close to every business decision and impact. This chapter will teach you more about the business side of your job, you will learn classic business models and how you can think about business impact while you build products.