Simulation Details

Urban Feast is a renowned restaurant chain in New York City, known for its diverse menu featuring over 100 international dishes and exceptional customer service, boasting a 4.8-star rating on major review platforms. The restaurant caters to a wide range of customers, from casual diners to gourmet enthusiasts. However, Urban Feast’s inventory management methods are outdated, relying on Excel spreadsheets and a basic tracking system, leading to overstocking, stockouts, and manual tracking errors. These inefficiencies have disrupted the supply chain, causing delays and impacting customer satisfaction. A recent supply chain disruption highlighted the need for a new CRM system, as overstocking and stockouts led to a significant financial loss. Urban Feast plans to open five new locations in the next two years, and the new Salesforce CRM system is expected to enhance supply chain efficiency and scalability.

The main challenge in this simulation is to modernize Urban Feast’s supply chain by implementing a new Salesforce CRM system. As a Business Analyst, you will analyze data from the current inventory management system to identify patterns of overstocking and stockouts. You will need to address manual tracking errors and demonstrate how the new CRM system can resolve these issues. Ensuring seamless integration with existing systems, such as the POS system and supplier management software, is vital. You will work closely with the IT Specialist to address potential obstacles and provide reassurance to the Restaurant Manager about the transition’s impact on daily operations and staff training. The goals include reducing inventory costs by 20%, improving order accuracy by 15%, and enhancing customer satisfaction scores by 10%.

As a Business Analyst at Urban Feast, your mission is to modernize the restaurant’s supply chain by implementing a new Salesforce CRM system. You will engage in one-on-one conversations with key stakeholders to understand their perspectives and needs regarding the new CRM system. You will interact with Sofia Martinez, the Restaurant Operations Manager, to discuss operational challenges and emphasize the urgency of resolving inventory management issues. You will also engage with Raj Patel, the Senior IT Specialist, to provide technical insights and highlight potential obstacles in the CRM system implementation. Additionally, you will understand the requirements of the Supply Chain Partner for seamless integration with the new CRM system. Based on these discussions, you will offer verbal recommendations and insights on how the CRM system can address their specific challenges. Your ability to tailor your communication to each stakeholder and address their concerns effectively will be crucial for the project’s success.

– Engage in productive conversations with Sofia Martinez, Raj Patel, and the Supply Chain Partner.
– Address stakeholder concerns and provide insightful recommendations.
– Ensure the CRM system meets the needs of the restaurant and enhances supply chain efficiency.
– Achieve a 20% reduction in inventory costs, a 15% improvement in order accuracy, and a 10% increase in customer satisfaction scores.

Team

Who you will work with in this Simulation
Your team is 100% generated by AI – you will not interact with real people and no human will read your conversation.

Sofia Martinez
Restaurant Operations Manager

Raj Patel
Senior IT Specialist

Michael Thompson
Head of Business Analysis

Organization

A prominent restaurant chain based in New York City, celebrated for its diverse menu and outstanding customer service.