You pitch Niro’s SaaS platform to public sector leaders. Simulation Details: Niro is a SaaS company dedicated to transforming organizational workflows and collaboration, particularly within the public sector. With over 5,000 organizations globally using its platform, Niro delivers measurable success, including an average ROI improvement of 25% and workflow efficiency gains of up to 40%. By integrating with widely-used tools like Microsoft Project, Tableau, and Slack, Niro ensures seamless adoption without disrupting existing workflows. In the public sector, Niro addresses challenges such as siloed communication, outdated tools, and risk-averse decision-making. For example, Niro partnered with a government agency to reduce project turnaround times by 35% and increase team productivity by 20%, showcasing its ability to deliver targeted solutions aligned with public sector priorities. Step into the role of a Strategic Account Executive at Niro, tasked with navigating a high-stakes sales pitch to a major public sector organization. Your mission is twofold: first, engage Samira Al-Mansouri, the Vice President of Product Strategy, to address her skepticism about the ROI of Niro’s platform. You must present a tailored value hypothesis that aligns with her organization’s priorities and demonstrates measurable outcomes. Second, build rapport with Ethan Caldwell, the Director of Operational Efficiency, to understand his team’s challenges and position him as a champion for the pilot project. Success requires adapting your communication strategy dynamically, fostering advocacy, and aligning Niro’s solutions with the client’s operational and fiscal priorities. - Engage Samira Al-Mansouri in a one-on-one conversation to address her ROI concerns and present a compelling value hypothesis. - Build trust with Ethan Caldwell by discussing his team’s operational challenges and aligning Niro’s solutions with his priorities. - Secure Samira’s commitment to the pilot project and Ethan’s advocacy for internal alignment.